Indian property development sector is like a film industry
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By Rishabh Surana
Principal Sales PS Group
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It has been eight years since I started my career in real estate. From a property advisor to now principal sales with one of the leading real estate developer in India, it has been an incredible journey so far.

Selling, communicating and mentoring is my passion. So when I was asked to write something by our content team, I thought I should write about selling skills, team building, market scenario, current real estate trends etc.

But something inside me said – ‘No. Not this time’. There is abundant information on the above easily available online. Of course there are learnings which I can pass on in my upcoming articles…if you like this one I plan to release a series.But, for my first article I have decided to give you an insider look into this industry…the way I see it.

The property development sector excites me because we are engaged in something fundamental to human prosperity.Our business is fundamental to the happiness of others.

For me the real estate segment is like the glamour industry that transforms dreams into reality. We build spaces in which memories are made. We build facilities which promote fun & happiness. We build homes where you experience love and togetherness. We build, Familytime.

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